This is the story of the King of Naples, Mario Merola, told through testimonies, archival material and the memories of those closest to him. As an icon of a traditional genre, made popular by the many films he starred in during the 1970s and 1980s, Mario Merola was a man of the people who, thanks to his talent and unique personality, became a symbol of the city of Naples and brought Neapolitan song and culture all over the world.